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Proraso Protective Aftershave Balm. For over 80 years Proraso has been the leading Italian barber shop shaving brand. This alcohol-free protective aftershave balm has been formulated to calm and revitalise the skin. It contains healing ingredients such as Aloe Vera and Vitamin E to help moisturise the skin and repair shaving irritations.
For almost a century, Proraso has transformed the art of shaving into a pleasurable daily ritual. The year was 1948 when Piero Martelli, on the eve of an economic boom, invented the Proraso Pre Shave Cream. A product whose freshness embodied the spirit of a new found era in Italy. Proraso modelled the new renaissance that was spreading through-out Italy- a fresh new approach to living. Today, as it did then, Proraso meets the needs of its consumers, giving all Italians a perfectly close and refreshing shave.
excellent product backed up by faultless Company service
I like this balm, goes on smooth. However, I personally don't like the smell, but it don't last long.
This is the first time I have used this product and very pleased with the results, soothes and feeds the skin after shaving.